A nice first query to ask is, is your web-site optimized for
search engines? Public facing sites will be indexed by search engines like
Google, Yahoo & MSN & it is important that your web-site is found one
time crawled. You ought to also use every opportunity to increase the frequency
of your web-site being found & used. Optimized sites are sites that use
lightweight cascading style sheet designs & proper Meta keywords & also
do not use images in lieu of headings or text. There lots of techniques you can
employ to help your pages reach high rankings in search engines & the small
things can help a lot.
When you meet along with your web-site design &
development company there's positive questions that you require to ask that
lots of people forget. In the event that they can answer these questions
properly, then chances you are in nice hands.
You ought to definitely find out from your web design &
development company whether the application is being built specifically for
your online application or whether you are getting 'off the shelf' programmed.
Lots of companies are sold application under the impression that it's been made
for their web-site. Some unscrupulous development firms will take off-the-shelf
packaged application from another company & personalize it before building
your web-site. Make positive you ask this query upfront so you know what you
are paying for.
You also require to check that they follow best practices
when building sites & programming web applications. Best practices are guidelines
on how a task ought to be approached & executed. For example there's best
practices for optimizing a web-site for search engines, instruction for
developing HTML & code portions of a web-site. Best practices are there to
accomplish several things. They give an industry standard model that everybody
can follow, they encourage production of consistent results, discipline when
working with a positive subject matter & they deter poor practices in
coding & development. web design
An key aspect & that is often overlooked is promotion.
Getting your web-site indexed in Google is thing but there's lots of, lots of
other ways that you can maximize your web-site earnings, popularity &
visitors. You can make positive that your website's address is on important
documents like letter heads & business cards. You could sponsor community
events, have your web-site address on your company automobile & could also
have free give-away & promotions. In case you require to go further then
things like paid promotion, banner ads & pay-per-click promotion are proven
to get targeted traffic to your site.
You also require to know it your web-site is going to
require ongoing maintenance. The answer to this is usually yes as chances are
you will require to alter contact details or content. You may even require a
complete redesign & to add lots of pages & more content & perform
optimizations to accomplish better search results.
